A store built around your catalogue
The platform is chosen for your case, not out of habit.
Building the store is the easy part. The hard part is being found, being trusted and getting people to finish the purchase. That is where we work.
There are two ways to end up with an online store that does not sell. The first is not having one. The second, and more expensive, is having one nobody finds and where the people who do arrive do not dare to pay.
The difference is rarely the platform. It is three things decided before the platform is chosen.
A store with a hundred products is a hundred pages that could rank. Most do not, because the product descriptions are copied from the supplier's catalogue, and that same text sits on forty other stores.
Google has no reason to pick you. Rewriting the descriptions of the products you actually sell — not all hundred, the fifteen that matter — usually moves the needle more than any campaign.
People do not buy from a site that does not feel trustworthy, and trust is built from unglamorous details: shipping costs visible before the final step, a phone number in plain sight, a returns policy written in plain language, photos that are yours and not from a stock library.
An abandoned cart is almost never a design problem. It is that at some point the person hesitated and nobody answered the doubt.
Every step of checkout loses people. Forcing registration before buying loses a lot. Asking for data you do not need does too.
You measure, remove what is unnecessary and measure again. This is not a matter of opinion: the numbers say where people drop off.
WooCommerce, Shopify or a bespoke build. The choice depends on your catalogue, on whether you also sell in a physical shop and on what your back office has to connect to.
None is better than the others in the abstract. What matters is that the decision is made looking at your case, and not because it is the one the agency knows how to build.
The platform is chosen for your case, not out of habit.
Original copy on the products you actually sell.
Everything that creates hesitation between cart and payment is removed.
Stock, orders and invoicing talking to what you already use.
Catalogue, margins, logistics and what it has to connect to.
The store, the pages for what matters and the checkout.
We look at where people abandon and fix it. That is where the money is.
It depends. Shopify is faster to launch and carries a monthly fee; WooCommerce gives more control and integrates better with custom development. We decide with your case in front of us, not before.
A store with a small catalogue, four to six weeks. With many products or ERP integrations, longer. We give a fixed deadline in the quote.
Yes, and we train you. Adding products, changing prices and seeing orders has to be something your team can do without calling us.
Then the first thing is an audit, not a new store. Sometimes the problem is three specific things and nothing needs rebuilding.
Give us your website and within 48 hours we send a clear report on what is holding your sales back and in what order to fix it. Reviewed by a person, not a robot. No commitment.
We are not looking for «profiles». We look for people who do one specific thing well and enjoy doing it well. If you are a freelancer, agency or studio and you fit, let us talk.
We look at everything that comes in. If you fit, we write back; if not, we tell you that too.
We write about marketing, SEO and AI applied to real businesses. When we publish something worth reading, we send it. Not one email more.
If you want the detail: cookie policy · privacy.
Essential for the site to work: remembering your cookie decision and keeping forms secure. Without them the site does not work properly, which is why they cannot be switched off and do not need your permission.
They remember choices you have made so we do not bother you with the same thing twice, such as not showing you a notice you already dismissed.
They tell us in aggregate which pages get visited most and how people arrive, so we can improve the site. They are not used to identify you.
They let us measure how well our ads work and show you relevant advertising on other sites. These are the ones that follow you most: if you do not want them, that is fine.